Thursday, March 15, 2012




The journal article that I analyzed is a book review of “Reality TV:  The Work of Being Watched.”.  Mark Andrejevic.  Lanham, MD:  Rowman & Littlefield, 2003.  This can be found on pages 1116-1118 of The Journal of Popular Culture
This book was written to give a different perspective of Reality Television.  Two groups of people were analyzed by Mark Andrejevic.  One group was a group of folks that cannot wait to settle in and watch their favorite Reality TV show.  They wish the people that are skeptical of Reality TV would just get over trying to figure out if it is “real” or not.  They are looking to enjoy the entertainment of their show.  The other group are the Reality TV skeptics.  Andrejevic found that both groups have issues.
He decided to research further and bring out an entirely different perspective.  Instead of tearing apart the shows themselves, he decided to take a look at the promises and the pitfalls of Reality TV for the viewers.

Andrejevic’s studies found that Reality TV promises to revolutionalize television and allow normal, everyday people the ability to be on television and be in the public eye while monopolizing corporate media.  The pitfall of this is the fact that the surveillance ends up exploiting these same people by modifications of what is actually shown to the public.  The promise to revolutionalize TV is empty according to Andrejevic.
The author’s study found that people are manipulated by Reality TV.  Most people that say they are not manipulated by Reality TV unfortunately really are.  These people are in denial.
The author talks about a couple of different types of Reality TV audiences.  One is the “savvy” Reality TV viewer.  Rather than be manipulated by the culture industries, these viewers enjoy the entertainment while deconstructing it.  (almost a defense mechanism)  With this, Andrejevic introduces the problem of the “savvy” Reality TV viewer.  These viewers are knowledgeable about Reality TV,, however, they “cannot escape the grip”.
The other type of viewer the author mentions is the “perceptive” viewer.  Andrejevic did a case study on a fan of the Reality TV show, “Big Brother”.  Big Brother captured “perceptive” viewers.  This show had a 24/7 live feed of the show by web cam in addition to the multiple times a week show on TV.  The ability to see these folks 24/7 gives full “access to the reality of manipulation” and shows just how contrived Reality TV is.
I agree with a lot of what Andrejevic came up with from his studies.  Since he did say he wanted to add a new perspective to analyzing Reality TV, he certainly did this.  I do not believe that things would have turned out the same if he would have covered some other types of Reality TV shows. 

 Shows like “American Idol” and “The Voice” are very different types of Reality TV shows than shows like “The Kardashians”, “The Osbournes” and even “Big Brother”.  Let’s take a look at how these points would be taken when we think about “American Idol” and “The Voice”:
The empty promise-Reality TV promises to revolutionalize TV-  This point, according to the author’s studies, is that this is an empty promise because the surveillance ends up exploiting these people due to modifications with surveillance.  “American Idol” and “The Voice” do just the opposite for their contestants, well, except the outcasts on American Idol.  There are stars made from these shows.
Manipulation of the people by Reality TV- This one might be true with “American Idol” and “The Voice”.  There is some type of manipulation in every Reality TV show because the folks that create the show want you to see certain things and not see others.  I do believe there is certain scripting and formats that need to be included with these types of game shows.
Savvy Reality TV viewers- The author states that these “savvy” viewers enjoy the entertainment while deconstructing it to keep from being manipulated.  These folks are still around with “American Idol” and “The Voice”.  Even with “American Idol”, where normal people like us vote, there are “savvy” Reality TV viewers out there picking apart the pieces wondering if the winner is fair and wondering if the show is “staged”.  The also seem to be the viewer that enjoys the show the most!
Perceptive viewers- The author sees these viewers as the group of folks that are more knowledgeable about Reality TV.  They are able to see the full manipulation of the programs.  These are the folks that watch the 24/7 live feed webcams.  I do believe that these types of viewers would be able to perform their perceptive viewing tasks with “American Idol” and “The Voice”.


 


 
The analysis is important.  Rather than picking apart the television shows themselves, the author decided to give a perspective of the promises of Reality TV.  The analysis allows us to think about how people normally perceive Reality TV shows.  Also, it brings into perspective the different audiences and almost gives Reality TV audiences an amount of “skill” to avoiding manipulation.
My analysis of the words of the author brought another point to mind that the different types of Reality TV shows do make a difference to Reality TV perceptions and influences of their audiences.
 .
 I love reality TV.  My TIVO works hard to save all my favorite shows for me so I can watch them at my leisure.
If I need to fit myself into a category based on the author of this book, I would pick a “savvy” viewer because I love to pick the shows apart as I enjoy the drama.  I would keep Reality TV in perspective and enjoy the entertainment of it all.
Manipulation is a strong word, but I guess I’ll take it as long as I can still watch.
  
References
Andrejevic, M., & Lanham, MD. (2010)  Reality TV:  The Work of Being Watched.  The
     Journal of Popular Culture. 1116-1118.

1 comment:

  1. Sounds like a somewhat interesting article...I love reality T.V so this type of stuff interests me a lot haha. My article was kind of dry but yours was a good pick! Good job!!!

    ReplyDelete